Thursday, February 6, 2014

Smart home selling strategies

The current real estate landscape is abuzz with new developments and opportunities for investment. 

Take advantage of marketing tools such as the Internet and newspapers. Advertising your property online can help you reach a wider market, particularly with more people using Internet-ready gadgets and mobile devices.

Many people are also selling their old homes to buy newer homes in better locations, with updated designs and attractive facilities. 

With stiff competition from other home sellers and developers, selling your property may be tricky. 

When it comes to making a decision, potential home buyers will often consider pre-owned and new properties that are on the market for sale. Get some tips… 

The right price

The biggest factor for most home buyers is the asking price. Having the right price for your property does not mean you have to offer the lowest price in the city. 

Figuring out a fair price for your home involves researching property prices in your area. Check online and in newspapers to get a general sense of the market. 

The existing structure on your property will most likely be different from other home sellers’ property structures. Know the value of your property structure and its matching depreciation costs. Having all this information at hand will help you set a fair selling price. 

Basic repairs

Detectable damages such as wear and tear are off-putting for potential buyers. Decluttering, cleaning and basic repairs can make your property look more investment-worthy. 

Some buyers are also looking to move in as soon as possible. Updating your property condition to accommodate these needs may prove to be favorable. Buyers with these requirements are also usually considering buying a brand new home from developers. Offering a fully repaired home may be an attractive alternative. 

Effective marketing

Take advantage of marketing tools such as the Internet and newspapers. Advertising your property online can help you reach a wider market, particularly with more people using Internet-ready gadgets and mobile devices. 

Posting online ads will make your home sale information more accessible while on the other hand, advertising in daily broadsheet newspapers provides you with a national audience.


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